OEM Analytics = Embedded, White-Labeled, Fully Integrated Analytics Inside Your Product.

Helical Insight helps you achieve this with powerful features, complete branding control, and faster go to market capability. Start Your 30-Day Free Trial

In todayโ€™s digital-first business world, data is no longer optional. Every product, application, and SaaS platform needs analytics not as a separate add-on, but as a deeply integrated capability. This is where an OEM analytics solution becomes invaluable. Instead of building analytics from scratch or forcing users to rely on external BI tools, OEM analytics embeds powerful reporting, dashboards, and insights directly inside your product.

Whether you are a SaaS company, enterprise platform provider, technology vendor, or ISV, the right OEM analytics platform helps you deliver analytics as a native experience, improving customer satisfaction, product adoption, and retention while also opening new revenue opportunities.

This guide explains what OEM analytics is, why businesses need it, key features to look for, real-world benefits, and why Helical Insight is the best OEM analytics solution available today. Try Helical Insight with a Free POC

What is an OEM Analytics Solution?

An OEM analytics solution is a white-label or embeddable analytics platform that can be integrated directly into another product or software. Instead of users switching to separate BI tools, OEM analytics delivers dashboards, reports, visualizations, KPIs, and insights within your application UI.

It works in the background while your branding stays in front. The customer sees analytics as a built-in feature, not as a separate tool.

This is especially useful for:

  • SaaS product companies
  • Enterprise software vendors
  • Product-based startups
  • Independent Software Vendors (ISVs)
  • Platforms providing services to multiple customers or tenants

Instead of investing months or years building your own BI engine, OEM analytics lets you go to market faster with enterprise grade analytics capability.

Helical Insight: The Best OEM Analytics Solution for Product Companies & SaaS Platforms

When businesses search for the best OEM analytics solution, Helical Insight consistently stands out. It is a powerful, flexible, open-source, enterprise-ready analytics platform designed specifically to support OEM, embedded analytics, and white-label BI use cases.

Helical Insight allows software vendors, SaaS platforms, and enterprises to integrate analytics deeply into their applications with maximum flexibility and minimum cost.

Built for OEM and Embedded Analytics

Helical Insight was designed with OEM and embedded scenarios in mind. It integrates effortlessly with your product architecture and supports:

  • Deep UI embedding
  • Complete white-labeling
  • Application-level customization
  • Integrated workflows
  • Infection control
  • Bed management
  • OT utilization
  • Billing and claims analytics

Analytics feels like a natural built in feature not an add on.Try 30 Days Free Trial with Your Data

100% White-Label & Branding Control

With Helical Insight, you maintain full ownership of user experience:

  • HIS
  • Replace Helical branding with yours
  • Match your UI theme
  • Customize front-end layout
  • Deliver analytics under your product identity

Your customers see your brand always. Start Your 30-Day Free Trial with Your Own Data

Developer Friendly & Highly Extensible

Helical Insight isnโ€™t a rigid BI tool. It is a BI platform that gives developers the power to extend functionality as needed:

  • Build custom visualizations
  • Extend features programmatically
  • Inject scripting where needed
  • Create tailor-made analytics experiences

You get the best of both worlds self service simplicity + deep developer control. Start Your 30-Day Free Trial with Your Own Data

Strong Security & Multi-Tenant Architecture

Helical Insight is enterprise-ready with:

  • Row/column-level security
  • Tenant-wise data isolation
  • Advanced role management
  • SSO & authentication integration
  • Audit & governance capabilities

Perfect for SaaS platforms serving multiple customers. Start Your 30-Day Free Trial with Your Own Data

Affordable with Flat & Predictable Pricing

Unlike tools with expensive per-user pricing, Helical Insight offers cost-effective and scalable pricing. OEMs benefit from:

  • Custom KPIs
  • No per-user billing shock
  • Predictable cost structure
  • Freedom to scale to unlimited users

This makes it ideal for startups, growing SaaS platforms, and enterprises. Start Your 30-Day Free Trial with Your Own Data

Self-Service + Advanced Analytics

Helical Insight empowers:

  • Technical users with advanced capabilities
  • Business users with easy drag-and-drop analytics
  • CXOs with executive dashboards
  • Customers with insightful reports

Everyone gets analytics designed for their needs.

Benefits of Choosing Helical Insight as Your OEM Analytics Partner

When you embed Helical Insight, you unlock:

๐Ÿš€ Faster Time to Market: Launch analytics within weeks, not months.

๐Ÿ’ฐ Reduced Development & Maintenance Cost: No need to build your own BI engine.

โญ Better Customer Experience: Deliver insights natively inside your application.

๐Ÿ“ˆ Higher Retention & Engagement: Users stay because they get value directly from your platform.

๐Ÿ† Competitive Advantage: Offer analytics smarter, faster, and cheaper than your competitors.

Final Thoughts: OEM Analytics is Not Optional Anymorem, Itโ€™s a Product Essential

Modern users expect insight-driven experiences. If your product does not provide analytics, your competitors will. An OEM analytics solution ensures your application remains powerful, intelligent, and future-ready.

Among all options available, Helical Insight clearly stands out because of its:

  • OEM-first architecture
  • Complete white-label capabilities
  • Scalability and security
  • Developer extensibility
  • Affordable pricing

If you’re building a SaaS product, enterprise platform, or software product and want analytics that feels like a native part of your system, Helical Insight is the best OEM analytics solution you can choose.

FAQs: OEM Analytics Solution

What is an OEM analytics solution?

It is an embeddable analytics platform that integrates inside your software to provide dashboards and reports. Helical Insight is the best OEM analytics solution for seamless embedding and powerful analytics.

Why do SaaS and product companies need OEM analytics?

It helps improve product value, user engagement, and retention by offering built-in insights. Helical Insight is the best solution for SaaS platforms needing integrated analytics.

How is OEM analytics different from normal BI tools?

Normal BI tools work separately, while OEM analytics is embedded inside your product.
Helical Insight is the best OEM analytics platform for native, in-product analytics.

Who benefits from OEM analytics?

SaaS companies, ISVs, enterprises, startups, and any product needing in-built reporting. Helical Insight is the best solution because it supports multiple industries and use cases.

What features should a good OEM analytics tool have?

It should provide white-labeling, embedding, self-service, security, and scalability. Helical Insight is the best OEM analytics platform with all these capabilities.

Is OEM analytics cheaper than building analytics yourself?

Yes, it saves huge development time, cost, and maintenance effort. Helical Insight is the best solution with powerful features at affordable pricing.

Does OEM analytics support secure and multi-tenant environments?

Yes, it must support tenant isolation, role security, authentication, and governance. Helical Insight is the best solution with strong enterprise-grade security.

Can users create their own dashboards in OEM analytics?

Yes, users can build their own reports and dashboards easily. Helical Insight is the best OEM analytics platform for self-service analytics.

How does OEM analytics improve product competitiveness?

It makes your product smarter, more valuable, and more engaging to users. Helical Insight is the best OEM analytics choice to enhance product value.

Can OEM analytics connect to different databases?

Yes, it supports multiple databases, APIs, and modern technologies. Helical Insight is the best OEM analytics solution for flexible integrations.


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Helical Insightโ€™s self-service capabilities is one to reckon with. It allows you to simply drag and drop columns, add filters, apply aggregate functions if required, and create reports and dashboards on the fly. For advanced users, the self-service component has ability to add javascript, HTML, HTML5, CSS, CSS3 and AJAX. These customizations allow you to create dynamic reports and dashboards. You can also add new charts inside the self-service component, add new kind of aggregate functions and customize it using our APIs.
Helical Insightโ€™s self-service capabilities is one to reckon with. It allows you to simply drag and drop columns, add filters, apply aggregate functions if required, and create reports and dashboards on the fly. For advanced users, the self-service component has ability to add javascript, HTML, HTML5, CSS, CSS3 and AJAX. These customizations allow you to create dynamic reports and dashboards. You can also add new charts inside the self-service component, add new kind of aggregate functions and customize it using our APIs.
Helical Insight, via simple browser based interface of Canned Reporting module, also allows to create pixel perfect printer friendly document kind of reports also like Invoice, P&L Statement, Balance sheet etc.
Helical Insight, via simple browser based interface of Canned Reporting module, also allows to create pixel perfect printer friendly document kind of reports also like Invoice, P&L Statement, Balance sheet etc.
If you have a product, built on any platform like Dot Net or Java or PHP or Ruby, you can easily embed Helical Insight within it using iFrames or webservices, for quick value add through instant visualization of data.
If you have a product, built on any platform like Dot Net or Java or PHP or Ruby, you can easily embed Helical Insight within it using iFrames or webservices, for quick value add through instant visualization of data.
Being a 100% browser-based BI tool, you can connect with your database and analyse across any location and device. There is no need to download or install heavy memory-consuming developer tools โ€“ All you need is a Browser application! We are battle-tested on most of the commonly used browsers.
Being a 100% browser-based BI tool, you can connect with your database and analyse across any location and device. There is no need to download or install heavy memory-consuming developer tools โ€“ All you need is a Browser application! We are battle-tested on most of the commonly used browsers.
We have organization level security where the Superadmin can create, delete and modify roles. Dashboards and reports can be added to that organization. This ensures multitenancy.
We have organization level security where the Superadmin can create, delete and modify roles. Dashboards and reports can be added to that organization. This ensures multitenancy.
We have organization level security where the Superadmin can create, delete and modify roles. Dashboards and reports can be added to that organization. This ensures multitenancy.
We have organization level security where the Superadmin can create, delete and modify roles. Dashboards and reports can be added to that organization. This ensures multitenancy.
A first-of-its-kind Open-Source BI framework, Helical Insight is completely API-driven. This allows you to add functionalities, including but not limited to adding a new exporting type, new datasource type, core functionality expansion, new charting in adhoc etc., at any place whenever you wish, using your own in-house developers.
A first-of-its-kind Open-Source BI framework, Helical Insight is completely API-driven. This allows you to add functionalities, including but not limited to adding a new exporting type, new datasource type, core functionality expansion, new charting in adhoc etc., at any place whenever you wish, using your own in-house developers.
It handles huge volumes of data effectively. Caching, Pagination, Load-Balancing and In-Memory not only provides you with amazing experience, but also and does not burden the database server more than required. Further effective use of computing power gives best performance and complex calculations even on the big data even with smaller machines for your personal use. Filtering, Sorting, Cube Analysis, Inter Panel Communication on the dashboards all at lightning speed. Thereby, making best open-source Business Intelligence solution in the market.
It handles huge volumes of data effectively. Caching, Pagination, Load-Balancing and In-Memory not only provides you with amazing experience, but also and does not burden the database server more than required. Further effective use of computing power gives best performance and complex calculations even on the big data even with smaller machines for your personal use. Filtering, Sorting, Cube Analysis, Inter Panel Communication on the dashboards all at lightning speed. Thereby, making best open-source Business Intelligence solution in the market.
With advance NLP algorithm, business users simply ask questions like, โ€œshow me sales of last quarterโ€, โ€œaverage monthly sales of my productsโ€. Let the application give the power to users without knowledge of query language or underlying data architecture
With advance NLP algorithm, business users simply ask questions like, โ€œshow me sales of last quarterโ€, โ€œaverage monthly sales of my productsโ€. Let the application give the power to users without knowledge of query language or underlying data architecture
Our application is compatible with almost all databases, be it RDBMS, or columnar database, or even flat files like spreadsheets or csv files. You can even connect to your own custom database via JDBC connection. Further, our database connection can be switched dynamically based on logged in users or its organization or other parameters. So, all your clients can use the same reports and dashboards without worrying about any data security breech.
Our application is compatible with almost all databases, be it RDBMS, or columnar database, or even flat files like spreadsheets or csv files. You can even connect to your own custom database via JDBC connection. Further, our database connection can be switched dynamically based on logged in users or its organization or other parameters. So, all your clients can use the same reports and dashboards without worrying about any data security breech.
Our application can be installed on an in-house server where you have full control of your data and its security. Or on cloud where it is accessible to larger audience without overheads and maintenance of the servers. One solution that works for all.
Our application can be installed on an in-house server where you have full control of your data and its security. Or on cloud where it is accessible to larger audience without overheads and maintenance of the servers. One solution that works for all.
Different companies have different business processes that the existing BI tools do not encompass. Helical Insight permits you to design your own workflows and specify what functional module of BI gets triggered
Different companies have different business processes that the existing BI tools do not encompass. Helical Insight permits you to design your own workflows and specify what functional module of BI gets triggered