What is Embedded BI?

What is Embedded BI?

Embedded BI (Business Intelligence) integrates analytics and reporting tools directly into business applications, eliminating the need for investing substantial efforts in building reports dashboards and other analytics. It enables users to access insights directly within their products/webapp, enhancing productivity and decision-making. With real-time data visualization and analytics, embedded BI empowers teams to act on insights instantly. It’s a game-changer for businesses aiming to democratize data and boost efficiency.

Further, providing analytics directly within the product, it also makes sure that people do not have to login to multiple tools and via a single interface with a single login they are able to do everything.

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Embedded BI

Why Embedded BI is Gaining Traction in 2025

Embedded BI is transforming the way businesses leverage data by seamlessly integrating analytics into everyday applications. Instead of relying on standalone BI tools, users can access dashboards, reports, and insights directly within their existing software. This eliminates the hassle of switching between platforms, reducing inefficiencies and enabling faster decision-making. As organizations prioritize real-time data, embedded BI is becoming a cornerstone of modern workflows.

The rise of no-code and low-code platforms has further fuelled the adoption of embedded BI in 2025. These solutions make it easier for companies to customize and deploy analytics without extensive technical expertise. Additionally, embedded BI democratizes data access, empowering employees at all levels to act on insights without depending on IT teams. As businesses embrace data-driven strategies, the demand for embedded BI continues to skyrocket, making it a vital tool for staying competitive.

How Embedded BI Differs from Traditional BI

Feature Embedded BI Traditional BI
Integration Integrated within business applications for seamless access. Operates as a standalone platform requiring users to switch applications.
Accessibility Designed for non-technical users, enabling easy interaction with data. Often requires technical expertise to navigate and build reports.
Workflow Provides in-context insights within existing workflows, enhancing efficiency. Requires manual navigation to separate dashboards, interrupting workflow.
Decision-Making Facilitates real-time, actionable insights within familiar tools. Insights may be delayed due to switching platforms and manual report generation.
IT Dependency Reduces reliance on IT teams by empowering users to access and analyze data independently. Higher dependency on IT for setting up, managing, and maintaining BI systems.
User Experience Simplifies data interaction with intuitive, embedded analytics interfaces. Often complex interfaces tailored for specialized BI users.
Adoption Encourages widespread adoption by embedding analytics where users already work. Adoption is often limited to specific departments or roles due to complexity or cost.

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Key Benefits of Embedded BI

  • Seamless Integration: Embeds analytics directly into existing business applications, eliminating the need for separate BI tools.
  • Enhanced Efficiency: Provides real-time insights within workflows, saving time and improving productivity.
  • User-Friendly: Designed for non-technical users, enabling easy access to data and reducing reliance on IT teams.
  • Improved Decision-Making: Delivers in-context insights, allowing faster and more informed business decisions.
  • Cost-Effective: Reduces the need for additional software licenses and training by leveraging existing tools.
  • Scalability: Easily adapts to growing data needs and integrates across various applications and platforms.
  • Boosts Adoption: Encourages data-driven practices by placing analytics where users already work, increasing engagement.
  • Customization: Offers flexible dashboards and reporting tailored to specific workflows and user preferences.
  • Real-Time Access: Enables instant analysis of live data, keeping businesses agile and competitive.
  • Data Democratization: Empowers employees at all levels with actionable insights, fostering a data-centric culture.

Features of a Robust Embedded BI Solution

  • Seamless Integration: Integrates effortlessly with existing business applications, ensuring a smooth user experience without disrupting workflows.
  • Real-Time Analytics: Provides live data analysis, enabling timely decision-making based on current information.
  • Customizable Dashboards: Tailors dashboards to specific user needs, ensuring relevant and actionable insights.
  • Self-Service Capabilities: Allows users to generate reports and explore data independently, reducing reliance on IT teams.
  • Security and Governance: Ensures data protection with strong security measures and compliance features.
  • Mobile Accessibility: Provides access to insights on-the-go through mobile-friendly platforms.

Embedded BI

Seamlessly integrate powerful analytics with Helical Insight—experience the ultimate Embedded BI tool!

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How to Choose the Right Embedded BI Tool

  • Pricing: Ideally, a BI product should provide you a flat pricing, thus allowing you to embed analytics and provide to a much larger audience without ever increasing cost. Most BI tools are costly, further per user costing per session costing etc can add a very substantial burden of cost.
  • Integration and SSO options: The choosen BI tool should support multiple different methods of embedding and SSO. Many companies use IAM tools like CAS LDAP ADFS Okta Keycloak etc. Further, many product based companie’s don’t use any IAM but rather have their own custom coded security. For that there should also be support of token based SSO.
  • Assess Integration Capabilities: Ensure the tool seamlessly integrates with your existing applications and workflows to minimize disruptions.
  • Consider User-Friendliness: Choose a tool that is intuitive and easy to use, especially for non-technical users, to foster adoption across teams.
  • Evaluate Customization Options: Look for a solution that allows you to tailor dashboards, reports, and visualizations to meet specific business needs.
  • Development interface: Many of the traditional BI tools have a desktop based tool to create reprots dashboards, thus you can not embed the report designer /dashboard designer. But more recent products are browser based which gives a lot of advantage.
  • Check for Real-Time Analytics: Real-time data processing is crucial for making timely, data-driven decisions, so opt for a tool that offers live data analysis.
  • Ensure Scalability: Choose a tool that can scale with your growing data needs and adapt to future requirements. Flexible deployment model could be useful with the support of containers.
  • Support and Training: Look for a tool with comprehensive support and training resources to ensure smooth implementation and ongoing use.

Read about Top 5 embedded BI tool here along with it’s pros and cons.

Helical Insight: The Best Embedded BI Tool

Helical Insight stands out as the ideal choice for embedded BI due to its seamless integration capabilities with various platforms and applications.

  • Flat pricing, irrespective of the usage
  • Browser based interface, thus allowing you to even embed the report designer or dashboard designer also.
  • Multiple different methods of embedding and SSO
  • No need to learn any other language (like PowerBI forces to learn DAX, Looker forces to learn LookerML etc)
  • Flexible deployment model with support of coker etc. Download 30-Day Free Trial

Frequently Asked Questions About Embedded BI

What is Embedded BI?

Embedded BI (Business Intelligence) is the integration of BI capabilities like dashboards, reports, and data visualizations directly into business applications, so users can access insights without switching tools.

How does Embedded BI work?

Embedded BI works by using APIs, SDKs, or iFrames to incorporate analytics features into an application’s UI, enabling seamless and interactive data analysis within the user’s workflow.

What are the benefits of Embedded BI?

It enhances user experience, boosts productivity, enables real-time decision-making, and keeps users within the application environment, reducing tool fatigue.

Who should use Embedded BI?

Businesses offering SaaS products, enterprise platforms, or internal tools can benefit from Embedded BI by offering analytics capabilities to end-users within their existing systems.

Is Embedded BI secure?

Yes, platforms like Helical Insight support secure data access through role-based permissions, authentication tokens, and encryption protocols.

What is the difference between traditional BI and Embedded BI?

Traditional BI operates as a standalone tool, whereas Embedded BI integrates analytics within existing applications for in-context decision-making.

Can Helical Insight be used for Embedded BI?

Yes, Helical Insight is a leading open-source Embedded BI tool that offers powerful features like white labeling, developer extensibility, and role-based data access.

Is open-source Embedded BI a good option?

Absolutely. Open-source Embedded BI tools like Helical Insight provide cost-effective, customizable, and scalable solutions with no vendor lock-in.

What features should I look for in an Embedded BI solution?

Look for API access, white labeling, role-based access control, multi-tenancy, and customizable UI. Helical Insight provides all these features and more.

How do I integrate Embedded BI into my application?

Integration typically involves REST APIs, JavaScript SDKs, or iFrame embedding. Helical Insight makes this easy with comprehensive documentation and technical support.

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Helical Insight’s self-service capabilities is one to reckon with. It allows you to simply drag and drop columns, add filters, apply aggregate functions if required, and create reports and dashboards on the fly. For advanced users, the self-service component has ability to add javascript, HTML, HTML5, CSS, CSS3 and AJAX. These customizations allow you to create dynamic reports and dashboards. You can also add new charts inside the self-service component, add new kind of aggregate functions and customize it using our APIs.
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Helical Insight, via simple browser based interface of Canned Reporting module, also allows to create pixel perfect printer friendly document kind of reports also like Invoice, P&L Statement, Balance sheet etc.
Helical Insight, via simple browser based interface of Canned Reporting module, also allows to create pixel perfect printer friendly document kind of reports also like Invoice, P&L Statement, Balance sheet etc.
If you have a product, built on any platform like Dot Net or Java or PHP or Ruby, you can easily embed Helical Insight within it using iFrames or webservices, for quick value add through instant visualization of data.
If you have a product, built on any platform like Dot Net or Java or PHP or Ruby, you can easily embed Helical Insight within it using iFrames or webservices, for quick value add through instant visualization of data.
Being a 100% browser-based BI tool, you can connect with your database and analyse across any location and device. There is no need to download or install heavy memory-consuming developer tools – All you need is a Browser application! We are battle-tested on most of the commonly used browsers.
Being a 100% browser-based BI tool, you can connect with your database and analyse across any location and device. There is no need to download or install heavy memory-consuming developer tools – All you need is a Browser application! We are battle-tested on most of the commonly used browsers.
We have organization level security where the Superadmin can create, delete and modify roles. Dashboards and reports can be added to that organization. This ensures multitenancy.
We have organization level security where the Superadmin can create, delete and modify roles. Dashboards and reports can be added to that organization. This ensures multitenancy.
We have organization level security where the Superadmin can create, delete and modify roles. Dashboards and reports can be added to that organization. This ensures multitenancy.
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A first-of-its-kind Open-Source BI framework, Helical Insight is completely API-driven. This allows you to add functionalities, including but not limited to adding a new exporting type, new datasource type, core functionality expansion, new charting in adhoc etc., at any place whenever you wish, using your own in-house developers.
A first-of-its-kind Open-Source BI framework, Helical Insight is completely API-driven. This allows you to add functionalities, including but not limited to adding a new exporting type, new datasource type, core functionality expansion, new charting in adhoc etc., at any place whenever you wish, using your own in-house developers.
It handles huge volumes of data effectively. Caching, Pagination, Load-Balancing and In-Memory not only provides you with amazing experience, but also and does not burden the database server more than required. Further effective use of computing power gives best performance and complex calculations even on the big data even with smaller machines for your personal use. Filtering, Sorting, Cube Analysis, Inter Panel Communication on the dashboards all at lightning speed. Thereby, making best open-source Business Intelligence solution in the market.
It handles huge volumes of data effectively. Caching, Pagination, Load-Balancing and In-Memory not only provides you with amazing experience, but also and does not burden the database server more than required. Further effective use of computing power gives best performance and complex calculations even on the big data even with smaller machines for your personal use. Filtering, Sorting, Cube Analysis, Inter Panel Communication on the dashboards all at lightning speed. Thereby, making best open-source Business Intelligence solution in the market.
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Our application is compatible with almost all databases, be it RDBMS, or columnar database, or even flat files like spreadsheets or csv files. You can even connect to your own custom database via JDBC connection. Further, our database connection can be switched dynamically based on logged in users or its organization or other parameters. So, all your clients can use the same reports and dashboards without worrying about any data security breech.
Our application is compatible with almost all databases, be it RDBMS, or columnar database, or even flat files like spreadsheets or csv files. You can even connect to your own custom database via JDBC connection. Further, our database connection can be switched dynamically based on logged in users or its organization or other parameters. So, all your clients can use the same reports and dashboards without worrying about any data security breech.
Our application can be installed on an in-house server where you have full control of your data and its security. Or on cloud where it is accessible to larger audience without overheads and maintenance of the servers. One solution that works for all.
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